Vincent (Junhao) Yu

Postdoctoral Research Scholar

Poole College of Management

North Carolina State University


I am a Postdoctoral Research Scholar at Poole College of Management, North Carolina State University. I am working on the Ethical Apparel Index (EAI) project and investigating effective strategies firms can use to communicate their ethical manufacturing practices to consumers. My general research interests lie in adopting a behavioral angle to understand and improve supply chain and operations management decisions.

Before joining the NC State University, I received my Ph.D. from the University of Minnesota in 2021. My dissertation blended analytical and experimental methods to investigate decision-making problems in supply chain risk management and strategic sourcing. Specifically, I studied how supplier-induced risks influence sourcing decisions and how geopolitical risks influence vaccine manufacturers’ capacity investment decisions.


  • Behavioral operations management
  • Supply chain risk management
  • Corporate social responsibility
  • Operations-marketing interface


  • PhD in Business Administration (Supply Chain & Operations), Minor in Psychology, 2021

    Carlson School of Management, University of Minnesota

  • MSc in Business Administration (Transportation & Logistics), 2015

    Sauder School of Business, University of British Columbia

  • BBA in Logistics Management, 2012

    Southwestern University of Finance and Economics, China